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Chinese Business Ethics: Global Perspectives and Local Reconfiguration

Authors

  • Yunfeng Bu Brno International Business School Author

DOI:

https://doi.org/10.63029/5bxf8917

Abstract

This review examines the book "Chinese Business Ethics: Global Perspectives and Local Reconfiguration" (in Chinese 中国商业伦理学:全球视野与本土重构), edited by Lü Li, Huang Haixiao, et al., which offers a pioneering exploration of business ethics through the lens of Chinese philosophical traditions and global frameworks. The book addresses the dominance of Western theories in Chinese business ethics education and proposes a localized perspective by integrating Confucian, Daoist, and other indigenous ethical principles. Through seven thematic chapters, the authors analyze topics such as marketing, human resource management, accounting, sustainability, and entrepreneurship, providing theoretical insights and practical applications. Enriched with vivid case studies, this work bridges the gap between historical traditions and contemporary business challenges, offering a model of ethical decision-making that is both culturally rooted and globally resonant. This review highlights the contributions of the book to the field of business ethics and its potential to inspire future scholarship and practice.

Author Biography

  • Yunfeng Bu, Brno International Business School

    Dr. Yunfeng Bu is an accomplished energy management expert, holding certifications as an ACI senior energy auditor, carbon auditor, and carbon asset manager. With extensive experience in global enterprises such as Ingersoll Rand, Johnson Controls, and Siemens, he has held leadership roles including CEO, quality chief engineer, and continuous improvement director. His research focuses on energy management, low-carbon management, and combustion technology. Dr. Bu has contributed to over 10 international and national standards, holds 30+ patents, and has published more than 50 academic papers. He also advises prominent organizations, mentors graduate students at Xi’an Jiaotong University, and has led groundbreaking energy efficiency and environmental projects in China.

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Published

2025-01-17

Versions

How to Cite

Bu, Y. (2025). Chinese Business Ethics: Global Perspectives and Local Reconfiguration. Management Research Quarterly, 1(4). https://doi.org/10.63029/5bxf8917