JIANG, Zhibin; GAO, Xin. Toward Cognitive Computational Advertising—A Review of Computational Advertising: Evolution, Transformation, and the Cognitive Turn. Management Research Quarterly, [S. l.], v. 2, n. 4, p. 32–34, 2026. DOI: 10.63029/dxfmqf15. Disponível em: https://mrquarterly.org/index.php/ojs/article/view/47.. Acesso em: 22 oct. 2026.