GAO, Xin; ZHANG, Jinhai. Theory, Transformation, Practice and Exploration — A Review of An Introduction to Computational Advertising. Management Research Quarterly, [S. l.], v. 2, n. 2, p. 50–52, 2025. DOI: 10.63029/s4q7w409. Disponível em: https://mrquarterly.org/index.php/ojs/article/view/37.. Acesso em: 22 oct. 2026.